Top 5 Reference Apps Performance in Central America Q4 2023

During the fourth quarter of 2023, the top 5 reference apps in Central America exhibited varied performance trends in terms of weekly downloads and active user engagement. Here’s a detailed look at their performance based on data from Sensor Tower.

Google Translate saw a gradual decline in weekly downloads, starting at around 62K at the end of September and dropping to approximately 40K by the end of December. Despite this, the app maintained a robust user base, with weekly active users fluctuating between 4.5M and 4M throughout the quarter.

The Bible app experienced a rise in weekly downloads, peaking at 38K in the last week of December, from a starting point of 26K at the end of September. Active users remained relatively stable, hovering around 1.4M, with slight dips towards the end of the quarter.

App CDMX showed a consistent pattern in weekly downloads with minor fluctuations, starting at 18K in late September and ending at 13K in late December. The app’s active users remained steady, ranging between 55K and 49K over the same period.

FamilySearch Tree had a spike in downloads in early November with a peak of around 28K, but generally saw lower download figures, ending the quarter at roughly 4.5K. Active users increased significantly to 40K in early November but settled to around 13K by the end of December.

Lastly, JW Library experienced a steady increase in weekly downloads, reaching a high of 14K in mid-December from an initial 10K. The app’s active user base, however, showed a slight decline from 1M to roughly 970K over the quarter.

For more detailed insights and data, visit Sensor Tower.